Beyond Function: The Secret to Building Delightful Products

In my years of building products at companies like Google, Spotify, and Microsoft, I’ve learned one powerful truth: the most loved products aren’t just useful, they’re emotionally resonant. They spark joy, create connections, and leave lasting impressions. That’s what I call Product Delight. In this talk, I’ll share the Delight Model, a framework I’ve developed to help product teams go beyond functional features and create moments of deep delight. I’ll explain how to uncover emotional motivators, build for both functional and emotional needs, and move beyond the "nice-to-have" mindset to make delight a core product strategy. You’ll hear stories from leading tech companies and discover how you can start creating delightful experiences today, experiences that turn users into advocates and products into unforgettable memories. **Participants receive a free copy of Nesrine's book, "The Product Delight". Thanks to the Books sponsors, Atlassian.**